Affluent Savvy
Photo: MART PRODUCTION
Conserve cash. In a depression, cash goes up. Everything else goes down.
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The simple yet scientifically proven Wealth DNA method laid out in the report allows you to effortlessly start attracting the wealth and abundance you deserve.
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Read More »We remember…sadly…our own feet dragging after the bull market in gold of the late ’70s. We didn’t want to sell. So we delayed…we hesitated… By the time we realized how wrong we were we didn’t have to sell. The bear market in the yellow metal was over! Gold had hit bottom. Gold was down 70% from the top. Much more in real terms. But there’s nothing like a 20-year bear market in your favorite asset class to sharpen your wits. We realized that we needed a better way… When you’re investing real money, you need some discipline…and some rules. At the Family Office, we’ve developed a methodical approach that let’s us choose investment themes very carefully – after much thought, consultation and deliberation. And then it prevents us from making any changes…again, except with much reflection and discussion. We also have our own timing index, which would practically take an act of congress to override. If the timing index says to get out…we get out. Why are we telling you this? Because you need to follow some rules too – or you’re going to suffer in this depression along with everyone else. What’s the number one rule in a depression? Conserve cash. In a depression, cash goes up. Everything else goes down. Almost everyone loses in a depression. All assets go down. Against what? Against money…cash. So, the thing to do is obvious. Get rid of your investments. Cut your expenses. Sit tight. Do nothing. When you’re given an investment opportunity, just say no. Wait until the depression has run its course. If Japan is any indication, this could go on for another 10 to 20 years – with generally sinking prices for just about everything, but particularly for stocks and real estate. It’s going to be hard to sit out a downturn that long. You’re going to be tempted to speculate…to get back in… You’re not going to want to be left behind. And yet, in a real depression, getting left behind is the best you can hope for… A year or two ago, we would have thought that you couldn’t increase the monetary base so dramatically without grave inflationary consequences. Inflation – with a lag of about 18 months – was a dead certainty. Now that we’re closer to the situation, we see that inflation may be hard to avoid…but it’s hard to summon up too. Japan couldn’t do it. And now the Bernanke Fed can’t seem to do it either. Central bankers are talking about increasing their inflation targets from 2% to 4% in order to give themselves more flexibility to deal with situations such as the crisis of the last 2 years. But they are dreaming. They can’t really control inflation that perfectly. Maybe they can’t really control it at all, except in the grossest, clumsiest way. They have tripled the world’s monetary reserves in the last 7 years. Prices for gold and oil have responded more or less in line with the monetary base. But most consumer prices are heavily dependent on capital investment in China…housing prices in the US…and a million other things that the economists at the Fed can’t begin to control.
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The simple yet scientifically proven Wealth DNA method laid out in the report allows you to effortlessly start attracting the wealth and abundance you deserve.
Learn More »Of course, in extremis, as Ben Bernanke once told the world, a central bank can always create un-controlled inflation. They “have a technology known as the printing press,” he said. Crank up the presses…and let people know that you are cranking up the presses…and you’ll have price inflation lickety split. But the financial and economic costs of cranking up the presses are so great that very rarely is any central bank…and certainly not any major central bank of a civilized nation…reckless or bold enough to do it. It’s the nuclear option of the monetary world. You have to be very desperate to take the nuclear option. We don’t think Bernanke and crew will get there…not for a long time. That said, there are also conventional weapons…such as those being used now. One in particular…quantitative easing…packs a lot of firepower. It’s not nuclear. But it can still make one helluva mess. Stay tuned.
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The simple yet scientifically proven Wealth DNA method laid out in the report allows you to effortlessly start attracting the wealth and abundance you deserve.
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