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What is the 2024 color of the year?

Apricot Crush WGSN, a global authority on consumer and design trends, and Coloro, a global authority on the future of color, have announced Apricot Crush as their Color of the Year for 2024.

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WGSN, a global authority on consumer and design trends, and Coloro, a global authority on the future of color, have announced Apricot Crush as their Color of the Year for 2024.According to WGN and Coloro, Apricot Crush is a restorative, refreshing and energetic hue that will be perfect as consumers grapple with a range of emotions and uneasiness about the future.Cultivating a hopeful and positive mindset has become a powerful coping mechanism in a time of unique challenges. Care, connection and community underpin WGSN and Coloro’s Colour of the Year, which also calls to mind the nutritional properties of vitamin- and antioxidant-rich oranges and apricots.Apricot Crush, (Coloro 024-65-27) will bring a warming luminosity to the home, both indoors and outside. Its soft, sun-bleached quality will pair easily with neutrals, and it will be suitable for textiles, glass, bath and bedroom products. Its playful side will connect with joyful beauty products, fragrance, skincare and hair color.Apricot Crush is versatile and gender-inclusive, making it great for occasion wear, loungewear, activewear and outerwear. Its restorative attributes will make it relevant for health- and wellness-led consumer tech products.Clare Smith, color strategist for WGSN notes: “Invigorating, mood-enhancing and vitamin-balancing hues align with self-care rituals, which have become ingrained in people’s lives. There is a focus on restorative colors that are mindful and help to bring balance into the everyday. Apricot Crush, our Color of the Year for 2024, signifies the importance of nourishing the mind and body. It is the perfect hue for a world seeking calm and optimism, bringing a necessary pick-me-up as consumers continue to grapple with a range of emotions and uncertainty about the future.“WGSN first forecast Apricot Crush as a key color for A/W 23/24, and moving it into Color of the Year signifies the importance of orange as a versatile, trans-seasonal shade. Reflecting WGSN’s commitment to color longevity and sustainability goals, we believe Apricot Crush’s restorative attributes will appeal across fashion, beauty, interiors and consumer tech.”Sansan Chen, managing director of Coloro adds: “It’s exciting to see orange, with its gender-inclusive and trans-seasonal flexibility, gaining - and maintaining - momentum as a key color. At Coloro, we are seeing brands take ever more care in choosing palettes with lasting appeal to minimize environmental impact. Apricot Crush is a highly achievable color that can also deliver an emotional lift to consumers in uncertain times.”Last year, Pantone announced its 2022 Color of the Year, #17-3938 Very Peri —and it was the first time in the 23-year history of its Color of the Year program that it didn't choose an existing color.

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What pocket should I keep my wallet?

front pocket We'll cut to the chase -- you should put your wallet in the front pocket. By putting your wallet in your front pocket, you'll be able to access it anytime. You'll also reduce the risk of damaging your cards since your wallet stays nice and flat.

When men reach for their wallets, they usually reach backward, but is this really the best way to carry your cash? It’s time to answer the age-old question of, “In which pocket should I put my wallet?”.

In which pocket should you put your wallet?

We’ll cut to the chase -- you should put your wallet in the front pocket. By putting your wallet in your front pocket, you’ll be able to access it anytime. You’ll also reduce the risk of damaging your cards since your wallet stays nice and flat. If you carry your business card wallet in your back pocket, someone can steal it without you noticing. This is especially true if you tend to walk in crowded areas. Plus, sitting with a wallet in your back pocket can be a literal pain in the a$$ -- especially if you have wads of cash in your bi-fold wallet.

What if your wallet doesn’t fit in your front pockets?

If it’s impossible to put your wallet in your front pocket, at least purchase keychain accessories such as the Link Stretch Lanyard. Even if someone tries to steal your wallet, they won’t be able to get away -- it literally leashes your wallet to your belt. Whether you go for the front or the back, it’s always a good idea to get an RFID-blocking wallet that protects you from electronic pickpocketing. One of the best RFID minimalist wallets on the market is the Trayvax Armored Summit Wallet. It’s spacious enough to hold seven credit cards and cash, but slim enough to be inconspicuous. But it’s possible to put your wallet in your front pocket, please do! It’s the best way to protect your cash and cards safe from pickpockets.

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