Affluent Savvy
Photo by Marta Wave Pexels Logo Photo: Marta Wave

Is yellow the happiest color?

Yellow is widely recognized as the happiest color in the world and comes with a scientific pedigree to back up this esteemed honor. Research has suggested two main reasons why yellow is considered the happiest color. Many studies have linked the psychological powers of yellow to the sun.

How much interest will a million dollars earn a month?
How much interest will a million dollars earn a month?

High-Interest Savings Accounts As an example, Chime Bank offers a high-interest savings account with an APY of 0.50%, as of February 3rd 2021. That...

Read More »
What are the 7 types of money?
What are the 7 types of money?

There are seven types of money: Fiat Money. Representative Money. Commodity Money. Paper Money. Coinage. Commercial Bank Money. Digital...

Read More »

Thinking Color has delved deep into the topic of color psychology over the last couple years. We have seen how different colors can elicit different emotions, cause subtle changes in mood, influence customers to make purchasing decisions, and create memories. Since our fall color predictions may have left some feeling a bit disappointed last week we figured this week we would try to determine the happiest color in the world. You may be surprised to find out that psychology has a concrete answer to this question, and the answer is yellow. Yellow is widely recognized as the happiest color in the world and comes with a scientific pedigree to back up this esteemed honor. Research has suggested two main reasons why yellow is considered the happiest color. Many studies have linked the psychological powers of yellow to the sun. Sunlight helps to lift our mood and improve our outlook on life as well as being the source of life on earth. This connection suggests that the brain is programmed to associate yellow with these positive effects of sunlight and stimulate the nervous system. The second reason scientists believe yellow has mood lifting effects is the ability of yellow to stand out from other colors in the spectrum. Studies have suggested that the ability of yellow to stand out from other colors helps to associate the color yellow with positive memories. Marketers have seized on this scientific research and used yellow to link happy feelings and positive memories to products and companies. Think of all the logos that incorporate yellow within their design. The golden arches of McDonald’s and the smiling Walmart savings face are both strong examples of the power of yellow. Despite some of the more ominous cultural associations of yellow such as caution, and cowardice yellow remains a powerful psychological force of good.

Which zodiac signs are gentle?
Which zodiac signs are gentle?

Pisces (February 19-March 20) Pisces is one of the kindest, most caring and gentle signs in all of the zodiac. It is Pisces' inner beauty that...

Read More »
What are the 7 steps to being happy?
What are the 7 steps to being happy?

7 Steps to Find True Happiness Experience life. Have you had your eye on a pair of designer shoes that seem to promise everlasting happiness? ......

Read More »
Awaken your dormant DNA ability to attract wealth effortlessly
Awaken your dormant DNA ability to attract wealth effortlessly

The simple yet scientifically proven Wealth DNA method laid out in the report allows you to effortlessly start attracting the wealth and abundance you deserve.

Learn More »

What is the most positive color?
What is the most positive color?

Yellow Yellow. Yellow symbolizes happiness and warmth in almost all cultures. It's the color that grabs users' attention more than any other color....

Read More »
Can my wife collect my Social Security while I'm alive?
Can my wife collect my Social Security while I'm alive?

Yes, you can collect Social Security's on a spouse's earnings record. You may be able to do this in the form of spousal benefits, or as survivor...

Read More »
Awaken your dormant DNA ability to attract wealth effortlessly
Awaken your dormant DNA ability to attract wealth effortlessly

The simple yet scientifically proven Wealth DNA method laid out in the report allows you to effortlessly start attracting the wealth and abundance you deserve.

Learn More »
What time of year do spiders go away?
What time of year do spiders go away?

Spiders, especially the ones that live in houses, can be found year-round. These creatures don't venture inside just because it's cold out. They...

Read More »
Awaken your dormant DNA ability to attract wealth effortlessly
Awaken your dormant DNA ability to attract wealth effortlessly

The simple yet scientifically proven Wealth DNA method laid out in the report allows you to effortlessly start attracting the wealth and abundance you deserve.

Learn More »
What is a nice age to retire?
What is a nice age to retire?

Sixty is the most popular age to retire early, according to new research from Aviva which reveals the key steps people have taken to embrace early...

Read More »