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Is blue for girls or boys?

Since at least the 19th century, the colors pink and blue have been used as gender signifiers, particularly for infants and young children. The current tradition in the United States (and an unknown number of other countries) is "pink for girls, blue for boys".

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Year Location Comments

1900 USA

New York

Utica Home Mission Monthly

When the dues are paid, each child receives a badge—pink for girls, and blue for boys.[50] 1900 France La maîtresse de maison et l'art de recevoir chez soi (The hostess and the art of entertaining at home), by Baronne Staffe, 1900, page 42 Un gros nœud rose pour les filles, bleu pour les garçons, ou crème pour les uns et les autres.... A big pink bow for girls, blue for boys, or cream for both....[51]

1901 USA Success Library by Orison Swett Marden, G. R. Devitt

Usually, the first baby's basket is lined with pink or blue—pink if a girl is desired, blue for a boy—and is covered with dotted muslin, and decked with flounces, laces, and ribbons.[52]

1902 Madrid

Spain Colección completa de formularios burocráticos de los... by Enrique Mhartin y Guix, Madrid, 1902, page 13 Documentes familiares y epistolares, postales y telegráficos. / Documents family and epistolary, postal and telegraph. Participaciones de nacimiento se envían dentro de los diez días siguientes, generalmente impresas en tarjetones de más ó lujo, blancos ó de fantasía, y a veces de cartulina azul para los niños y rosa para las ninas. Birth shares are shipped within the next ten days, usually printed flyer or more luxury, white or fantasy, and sometimes blue cardboard for boys and pink for girls.[53]

1904 USA Physical culture for babies by Marguerite and Bernarr MacFadden

The old fancy of "pink for a girl" and "blue for a boy" is still a pretty tradition, yet I think the daintiest baskets I have ever seen have been entirely of white....[54]

1906 UK

London Salted Almonds by F. Anstey

...parcels neatly tied up in ribbon—blue for boys, and pink for girls....[55]

1906 USA

NYC The New York Times, May 20, 1906, page 9, col. 3;

Dreamland reopens and shows new glories.

The Coney Island season received added impetus yesterday. Dreamland threw open its doors with the annual flourish of trumpets.... One of the old features the crowd liked best yesterday was the infant incubator exhibit. Seven sterilized infants under glass in regulated temperatures and antisepticised atmosphere slept peacefully in their little white blankets. The boys had blue ribbons tied around them and the girls pink, and not one was over two weeks old. A model sterilized nursery goes with this exhibit.

1907 USA The Consolidated Library, volume 2

After the layette has been provided, comes the fitting out of the basket. Usually, the first baby's basket is lined with pink or blue—pink, if a girl is desired, blue for a boy—and is covered with dotted muslin, and decked with flounces, laces, and ribbons.[56]

1908 USA A Dictionary of Men's Wear ...

page 32 Blue - the color supposed to exercise a gracious influence over the budding destinies of, and to be especially becoming and appropriate to, boy babies as, conversely, pink is for girls. page 187 Pink - alleged English for red; used only in connection with hunting coats (properly scarlet refines). Pink - a color not to be worn by boy babies.[57]

1909 Netherlands

The Hague San Francisco Chronicle, April 11, 1909, page 27

DUTCH AWAIT THE ROYAL BABY

It is the custom here to ornament a baby's cradle with pink ribbons for a girl and blue for a boy.

1910 USA

Indiana

Fort Wayne Fort Wayne Journal Gazette, August 21, 1910

Luxurious Preparations for the AUTUMN BABY

...and the white bassinette is trimmed with a big ribbon bowe—blue for a boy, according to the old tradition, and pink for a girl.

1911 USA Walden's Stationer and Printer

All dealers are familiar with the increasing use of special form announcements to herald the arrival of the new born. ... There are two boxes, the prevailing color of one being pink, for girls, and the other blue, for boys.[58]

1911 Russia Honeymooning in Russia by Ruth Kedzie Wood

The few children playing there were attended by stout nurses wearing caps shaped like coronets.

"Some wear blue ribbons, and some pink, do you see?"

"Yes. Why?"

"Blue, if their charge is a boy; pink if it is a girl."[59]

1912 USA

SF San Francisco Chronicle, April 14, 1912, page 10

Birth Announcement

The correct announcement card which is sent out to intimate friends within twenty-four hours after baby's arrival is a beveled edge six-inch square of highly glazed cardboard.... "Name, Date of Birth, and Signature," in blue lettering if the recent arrival is a boy and in pink for a girl.

1913 USA Young Folk's Handbook

1913 USA

Indiana

Fort Wayne Fort Wayne Journal Gazette July 6, 1913

The World of Fashion - Luxuries for King Baby

Of course everyone knows—or soon discovers—the tradition about "blue for a boy and pink for a girl" and trims her baskets according to her hopes—though many a lusty boy has had to endure girlish pink belongings, and many a lovely wee girl has gone through babyhood suffering the indignity of masculine blue.

1914 USA Fear and Conventionality, by Elsie Clews Parsons

The sexes have their own colors, beginning in the nursery with blue for boys, pink for girls.[61]

1914 France

Paris With the Allies by Richard Harding Davis, 1914, page 98 (1919 edition) Their straw hats and bare legs, their Normandy nurses, with enormous head-dresses, blue for a boy and pink for a girl, were, of the sights of Paris, one of the most familiar.[62]

1915 USA

Virginia The Cocoon: A Rest-cure Comedy, by Ruth McEnery Stuart

But it's the bassinet, if you must know. Pink is for girls, Jack.[63]

1916 UK

London Dental Record: A Monthly Journal of Dental Science Art and Literature

The Dental Clinic Card, reproduced on page 646, can be obtained from the Dental Manufacturing Co. (blue for boys and pink' for girls). The Head Teacher is expected to complete this card as far as possible in readiness for the School Dentist's visit.[64]

1917 UK

London England and Wales: v. 1.

Introduction, General report, Charts and diagrams, Abstract of legislation, Epitomes of local reports, by E. W. Hope. v. 2. Midwives and midwifery, Voluntary work for infant welfare, Play centres and playgrounds Case papers take the form of cards, pink for girls, blue for boys.[65] 1918 UK The British Journal of Nursing with which is Incorporated the Nursing Record ..., volume 61, page 22 Case papers take the form of cards — pink for girls, blue for boys, grey for the expectant mothers, and white for the visitors.[66]

1919 USA Dry Goods Economist, J. Mackey (1919)

[Formerly, the traditional colors were] pink for boys and blue for girls, but lately the order has been generally reversed, and stationers, manufacturers of infants' novelties, as well as department store buyers state that the current demand is for blue for boys and pink for girls. Still, opinions differ. Announcements may be sent out tied with white ribbons to avoid any possible controversy.[67] 1920 USA The Publishers Weekly, volume 98, Part 2, November 6, 1920, page 43

BABY'S RECORD By Fanny Cory and Betsy Hill

A delightfully illustrated and decorated book for preserving a complete record of those important first years of a baby's life. Exquisitely printed in two colors on fine writing stock, and bound in colors of special significance, blue for boys, and pink for girls.[68]

1920 USA

SF San Francisco Chronicle, September 14, 1920, page 8

Opening of Livingston Bros.' New Store Is Colorful Event

Modern Nursery

A little away from the beaten path of the models the newly installed modern nursery held a group of women enthralled with the daintiness of its appointments in "pink for girls and blue for boys."

1921 USA

NYC Popular Science, August, 1921

....maternity hospital in New York City.... The sex of the baby is indicated by the color of the beads—blue for a boy and pink for a girl.[69]

1922 USA Woman's Home Companion - volume 49 - page 57

An Indian Maid with bow and arrows presided at the tree, and agreeably explained that the articles in blue were for boys, and pink for girls. Each person, on payment of five cents, was permitted to shoot at the tree with bow and arrow till....[70] 1922 USA Vogue - volume 59, Issues 7-12 - May 1, page 106

Vogue essays on etiquette: Questions and answers

What are the proper colors for the different sexes? Blue for boy. Pink for girl.[71] 1923 USA American Stationer and Office Manager - volume 92 - page 305 perked up in blue or pink, for boy or girl, respectively, to announce that the little stranger had arrived.[72]

1924 unknown Married life, or, The true romance by May Edginton

"I must share them with the children; and this pink ribbon—pink for a girl, blue for a boy! It'll do for baby's bonnet. What lovely ribbon, silk all through!"[73]

1925 USA The Golden Book Magazine, volume 2, page 60

Blue is for boys; pink for girls.[74]

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1925 USA Everybody's Magazine - volume 53 - page 160

"...Why should mothers buy blue for boy babies and pink for girl babies? The psychology of colors has always interested me."[75]

1926 USA The Jewelers' Circular - volume 93 - page 101

Colors for Birth Announcements - The Greeting Card Association, 354 Fourth Ave., New York, has issued the following bulletin... ...and the annual meeting unanimously adopted... That, effective January 1, 1927, the colors used by all members on birth announcements be blue for boys and pink for girls.[76] 1927 USA Bulletin - National Retail Merchants Association (U.S.) - Volume 9 - page 367

Q—What color birth announcements are used for boys and what for girls?

A—Blue for boys and pink for girls.[77]

1928 USA

LA Los Angeles Times 7 July 1928: A5

NANCY PAGE: Re-peter Gets Bank Book and Kodak in Color by Florence La Ganke The kodak seemed very much a gift since it came in a colored case and had a colored frame of its own. It was dainty enough for a small baby. The color of the case was blue. That is because, thought Nancy, the baby is a boy. Thank goodness, it is now considered correct to use blue for boys and pink for girls. The other color scheme always seemed wrong. Pink is a little girl's color, always. And anyway, B stands for blue and for boy. Had the baby been a girl the friend would have sent a kodak in a shade of rich rose. 1928 Ireland The Irish Times, December 17, 1928, page 5 Then they put in their tickets through the letter-box—pink for the girls, green for the boys, which they have bought at the cash desk for 6d.—and the window of the little house is turned by the hands of hidden fairies and lo! a parcel comes round lying in the lap of Santa Claus. (Admittedly, this source assigns green to boys, rather than blue, but it does show a clear association of pink with girls, and it is possible that the ticket was blue-green in colour.)

1929 USA

Michigan The Michigan Alumnus, volume 36

BLUE FOR BOYS,

The Daily...conducted a two-day poll...on the prohibition question.... Men voted on blue ballots, women on pink, so the results could be kept separate.[78]

1930 USA

SF San Francisco Chronicle, April 18, 1930, page 11

Conduct and Common Sense by Anne Singleton, The Christening

An angel cake, which is all white, inside and out, would be more suitable. The baby's name might appear on it in blue letters for a boy, or pink letters for a girl, and the baby's mother would cut it.

1931 USA

Missouri

Sedalia Sedalia Capital, February 28, 1931, page 2

Modern Etiquette by Roberta Lee

Q. In what color should a baby be dress?

A. The customary colors are blue for a boy, pink for a girl.

1932 USA

New Jersey

Union New York Times, 07 Aug 1932, page 23

Mothers Protest Blue Seal On Baby Girls' Birth Records

...protesting against the color of the town's seal on birth certificates, and the town officials are considering a change of the blue seal to a neutral hue.... The mothers have petitioned that the town to use a pink seal on their baby girls' birth certificates.

1933 USA

California

Berkeley Berkeley Daily Gazette Saturday, April 29, 1933

MODES AND MANNERS - Blue is for boys and pink for girls, according to tradition....

1934 USA American Childhood - volume 19 - page 28

Published by the Milton Bradley Company - includes music (mostly songs with piano accompaniment). They started sewing with heavy thread, the boys' blue, and the girls' pink, and large needles.[79] 1935 USA The Nation's Business - Chamber of Commerce of the United States - volume 23 - page 40 To the ladies: New non-breakable nursing bottles go gay — blue for boys, pink for girls;...[80]

1936 USA

Texas

San Antonio San Antonio Express, December 23, 1936, San Antonio, Texas

Good Taste - Reg. U. S. Pat. Office - by Francine Markel

Dear Miss Markel—I must buy a gift for a baby girl. We have had a disagreement as to whether blue is for a girl or a boy. E. H. Answer—Technically, blue is for a boy and pink for a girl. But really this question is not taken do seriously now as it once was....

1937 USA American Druggist - volume 95 - Page 116

Once there was quite an argument among our customers as to what were official colors for babies. I learned through communicating with the Jewish Hospital nearby that blue is proper for boys and pink for girls; while white is proper for a gift if....[81] American Druggist - volume 95, page 116

1938 USA

New Hampshire

Portsmouth The Portsmouth Herald August 24, 1938, page 3

1939 USA LIFE Apr 17, 1939, page 9 (magazine advertisement for Fels-Naptha Soap)

Blue is for boys.

But tattle-tale GRAY for a baby?

NEVER![82]

1939 USA

LA Los Angeles Times 20 Mar 1939: A5 LET'S TALK IT OVER!: With Alma Whitaker ".... A girl 16 years old living half a mile from us put on a pink dress and soon she was married. In a little while her grandmother, age 79, put on a pink dress and now she's married, too." Which really helps settle that long-drawn argument about the correct colors for babies. I stood firm for pink for girls, blue for boys.

1939 Switzerland

Basel Ciba Review - volume 3, issue 25 - volume 4, issue 48, page 1149, September 1939

Infants' Clothing, by A. Varron (page 1148)

It is remarkable that pale blue as the habitual colour for boys', and pale pink for girls', christening-dresses did not become general until the nineteenth century. Prior to that time yellow was the colour for the trimmings of baptismal clothes.[83]

1940 USA

NYC Catalog of Copyright Entries. Part 1. [B] Group 2. Pamphlets, Etc. New Series "Pink is for girls, Blue is for boys." -C- Feb. 25th, 1939 A 98213"

Fenner and Beane, New York 21684-21689[84]

1941 USA The new American etiquette - Lily Haxworth Wallace - page 436 Both of these cards are punched with two holes at the top and tied with blue, pink, or white ribbon — blue for a boy, pink for a girl, or white for either.[85]

1942 USA

NYC The New York Times, 04 Oct 1942: page D9

Notes for the Shopper Around Town: Blackout Materials Shown, Methods Demonstrated -A Variety of Gifts Gifts for New Babies are likely to be an expensive item.... A carriage robe or crib blanket for gala occasions is in Macy's Needlework Department for #1.29. In plushy bunny cloth (pink for girls, blue for boys)....

1943 USA

Tennessee

Kingsport Kingsport Times August 8, 1943 'Double Talk'-Twin Members Of Younger Set

The twins have separate little beds and their personal accessories are in the traditional "blue for boys and pink for girls."

1944 USA

Texas

Abeline Abilene Reporter-News, March 1, 1944, page 6

for and about WOMEN (section) - GRISSON GRAMS (display ad)

Gift for a new baby.... Log O' Life Baby Book.... In blue for boys—pink for girls. 1.95

Ernest Grisson's 220 CYPRESS

1945 USA

NYC New York Times, March 2, 1945, page 16

Children's styles shown in France

Paris, March 1--Boys and girls.... Some print material is used for both, but the background is blue for boys and pink for girls.

1946 USA

Iowa

Dubuque Dubuque Telegraph Herald, October 21, 1946

Roshek's (display ad) - Cover baby with a fine all wool blanket that is all "his" or "her" very own. Pink for girls and blue for boys. 1946 France Le folklore des Hautes-Alpes, by Arnold van Gennep, 1946 - page 51 ...un ruban bleu pour les garçons, rose pour les filles à La Bâtie-des-Vigneaux. ...a blue ribbon for boys, pink for girls at La Batie des Vigneaux.[86]

1947 USA

Maine

Bath Bath Independent, November 27, 1947, page 1

This Is Your Hospital - THE FOOD IS EXCELLENT

Bath Memorial Hospital....In the nursery the color scheme of blue for boys and pink for girls is carried out in the batter of blankets.

1948 USA

Racine

Wisconsin Racine Journal Times Tuesday, May 4, 1948, Racine, Wisconsin

DOROTHY DIX - Blue for boys. Pink for girls.

1949 USA American Record Guide - volume 16 - page 98

Blue For A Boy— Pink For A Girl and Vieni Su, Victor 20- 3549. Vaughn Monroe and His Orchestra, with vocals by V. M., The Moon Men and The Moon Maids.[87] There was a time when we thought children were not readily affected by color, so we used baby blue for a boy's room and pink for a girl's. Today, the psychologist tells us....[89] 1950 USA Reno Evening Gazette, April 26, 1950, Gazette's Little University, Modern Etiquette

Q. How did the custom of pink for a girl and blue for a boy originate?

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A. It is generally believed to have sprung from the old custom in Holland of hanging pink and blue ribbons on the door to announce a birth—Blue for a boy, and pink for a girl.

1951 USA House Beautiful - volume 93, part 2 - page 254

The fabric used is gay — gay pink for a girl or gay blue for a boy....

1952 USA

NYC New York Times, 09 Nov 1952: SM53

Baby's Personal Birthday Candle (display ad)

Pink ribbon for girls—blue for boys. - Lion's Novelties Inc., 139 Payson Ave., New York 34, N.Y.

1953 USA

NYC Billboard Jun 27, 1953

Weill Specialty Company, Brooklyn, has introduced a kiddie shoe bag.... The bags come in blue for boys, pink for girls.[90]

1954 USA

Texas

Galveston Galveston Daily News, October 20, 1954, page 14, Galveston, Texas

Carter's Play-Jama...$2.95 Three-piece cotton knit set, gently elasticized, for nap time or romp time. Pink for girls, blue for boys; sizes S, M, L.

1955 USA

NYC New York Times, 3 July 1955: part F page 9

A diaper service distributes pens to new mothers, suggesting that the pen (blue for boys, pink for girls) be used for thank-you notes.

1955 USA American Bicyclist and Motorcyclist, 1955

The big news is the "Speedflite" models L-50 and 51 — an entirely new bicycle available in 26″ and 24″ sizes with red flamboyant finish for boys and blue for girls.

1956 Ireland The Irish Times, March 27, 1956 page 11

Blue for boy. Pink for girl.

1956 USA

NYC New York Times, May 27, 1956 page 212

Lambert Brothers (display ad), Lexington at 60th, Jewelers since 1877

The unforgettable baby gift

A book whose parchment pages.... ....genuine gold leaf on blue for boys; silver on pink for girls.

1957 USA

NYC New York Times, April 21, 1957 page 54

Gimbels (display ad)

baby name bracelets

...pink for girls, blue for boys.

1958 USA

NYC New York Times, September 7, 1958, page 65

Russeks (display ad)

3-in-1 pram convertible

...sleeping bag...pram suit...toddler's snowsuit...

Pink for girls with bonnet. Blue for boys with helmet.

1959 USA

NYC New York Times, April 5, 1959, page 35

Bloomingdale's (display ad)

Lexington and 59th Street

Baby Sale

Two-pant suit 2.98 Originally 3.98

...cotton crib set... Pink for girls, blue for boys.

1960 Austria

Tyrol Anthropological Quarterly, Child Training among Tyrolean Peasants

Infants are nowadays usually dressed in white while they are still in the carriage; when they begin to crawl they are dressed in the urban style of pink for girls, blue for boys.[91] 1961 UK Rubber Journal / Rubber and Plastics Weekly, volume 140, page 331 Surveys have shown that in Belgium and parts of Eastern France the ' blue for a boy and pink for a girl ' convention is reversed.[92] 1962 USA Fashions and fabrics: a guide to clothing selection and good gromming, with a special section on household fabrics by Lucy Rathbone Some of us still prefer the traditional "blue for boys, pink for girls."[93]

1963 USA Color for Interiors, Historical and Modern by Faber Birren

1964 USA

SF San Francisco Chronicle, February 29, 1964, part 2, page 9

The Question Many by N.A. O'Hara

What do you wear to bed?

You know the old saying about pink for girls and blue for boys.

1964 USSR Soviet Union - Issues 167-178 - page 47

This is a new ceremony marking the birth of a child. The parents are given a memorial medal—pink if it is a girl and blue if a boy. On it are engraved the child's name, date and place of birth. VERDICT AFTER 1 26 YEARS On a cold winter's ...[95]

1965 USA

Pennsylvania

Lebanon Lebanon Daily News, November 11, 1965, Lebanon, Pennsylvania

MILBACH SPRINGS

The first graders brought their baby pictures. These are posted in the traditional "Blue for boys" and "Pink for girls" background and colors and marked by numbers.

1966 USA

NYC New York Times, August 14, 1966, page 305

Fortrel is for the two of you. (display ad) - FREITAG'S snuggly sleepwear.... Blue for boys; pink for girls.

1967 USA Peter's Chair by Ezra Jack Keats

When Peter discovers his blue furniture is being painted pink for a new baby sister, he rescues the last unpainted item, a chair, and runs away.[96]

1968 USA My wonderful world of slapstick by Buster Keaton, Charles Samuels

"Pink is for girls ," I told her. "Blue is for boys." "No, pink is for boys," she insisted. I didn't argue....[97]

1969 USA

NYC New York Times, June 23, 1969, page 13

B. Altman & Co., Fifth Ave.

Also: SPECIAL PURCHASE STRIPED COVERALLS.... Of course, blue for boys and pink for girls.

1970 USA

Colorado

Colorado Springs Colorado Springs Gazette, April 15, 1970, page 5G

(advertisement) GLOBEMASTER FALCON BIKE - Sporty looking flamboyant blue for boys pink for girls with white buddy seat, chromed wheels....

1971 USA

NYC New York Times May 12, 1971 page 38

Using Toys to Free Children From the Roles Society Dictates by Nadine Brozan ...in the nursery? No more pink for girls and blue for boys, dolls for girls... 1972 USA The name on the White House floor, and other anxieties of our times by Judith Martin Nicky can't announce a simple tribute like "Blue is for boys; pink is for girls" without getting a long talk about sexism....[98]

1973 USA

NYC New York Times, November 9, 1973, page 10

(display ad) BONWIT TELLER - Resort Rompers for Binwit Babies - Blue for boys or pink for girls.

1974 USA American education, volume 10, page 7

Results of a color-coded vocational guidance test she took (pink for girls, blue for boys) showed she had a special aptitude for....[99]

1975 USA

NYC New York Magazine, March 24, 1975, page 63

The Artful Lodger / Joan Kron Sheets: the new security blanket

Solid-color sheets have masculine and feminine weights too—you know, pink for girls and blue for boys.[100] 1976 USA Urban, Social, and Educational Issues by Leonard H. Golubchick, Barry Persky, page 310 ...while sex-role stereotyping is all-pervasive in society, starting, for example, with infants and toddlers who learn that blue is for boys and pink is for girls...[101]

1977 Australia Women and Politics Conference, 1975, volume 1, page 38

I blame the men, too, but social conditioning does start in the cradle, with pink for girls and blue for boys.[102] 1978 USA Right from the Start: A Guide to Nonsexist Child Rearing by Selma Betty Greenberg ....name cards — and of course, the blankets — are often color-coded, pink for girls and blue for boys. [103] 1979 USA He & she: how children develop their sex role identity by Jeanne Brooks-Gunn, Wendy Schempp Matthews

...birth announcement...cards...(pink for girls, blue for boys)...[104]

1980 Ireland The Irish Times, December 22, 1980, page 10.

In times past, there used to be blue-wrapped presents for boys, pink ones for girls and yellow ones for those under four. 1980 USA The Lesbian Community: With an Afterword, 1980 by Deborah Goleman Wolf - page 38 ...a lesbian who had been in the gay community for several years, is that "pink is for girls, blue is for boys, so the color in between, lavender, is for homosexuals."[105]

1981 USA Children, Television, and Sex-Role Stereotyping

Thus, it is blue for boys, pink for girls, dolls or toy trucks....[106]

1982 USA Port Arthur News, January 24, 1982, page 1C

Organization: it's just a matter of time by Jane Covington, Life Editor

.... Then she color codes the wrappings so that she knows gift packages in pink are for girls and those in blue for boys while yellow means the gift is appropriate for either. 1983 USA Ways with Words: Language, Life and Work in Communities and Classrooms by Shirley Brice Heath Gifts are usually given in whites, yellows, and greens, but some women give outfits in either blue "for boys" or pink "for girls," with much joking between the mother-to-be and gift-giver about what will be done if the child is the "wrong sex"....[107] 1984 USA Flemish Paintings in the Metropolitan Museum of Art, volume 1 by Walter Liedtke, Metropolitan Museum of Art (New York, N.Y.) The use of blue for boys and pink for girls goes back well before Rubens's time, but, in paintings of the period, does not indicate gender reliably.[108]

1987 UK

Northern Ireland

Ulster Ulster Folklife - volumes 33-38 - page 49

Eventually I got my first pair glasses, blue for boys and pink for girls.... This was around 1944, and the N.H.S. was a few years away.

1988 UK

London Social Semiotics by Gunther R. Kress

Traditionally, pink is the colour for baby girls and blue for boys.[109]

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